ETHICS Manifesto
Social Media animation series and motion branding
Project
Role
Client
Agency
Date
Motion Graphic Design, Branding
Motion Graphic Designer
Elliott Wood
Begin Create
September 2019
As part of a broader campaign to launch a new platform named ETHICS (Education, Technology, Health, Infrastructure, Culture and Sustainability) and a new co-working space called The Building Society, I created a series of animations and branding content intended for rapid deployment across a range of social media leading up to the project launch.
Comprising 26 deliverables in various formats, the work was focused around a series of countdown animations highlighting the key tenets of the ETHICS platform, released daily leading up to the launch of the program where the Manifesto animation was displayed.